Cygwin + git log = no pager!

So it seems that the pager doesn't work by default when running `git
log` from Cygwin like it does in msysgit for Windows.

I know I can pipe to `less` but that requires the additional typing
obviously. Does anyone know how I can get the pager to work in Cygwin
for git log, reflog, and other commands like it does in msysgit?

Thanks in advance.